Protect Social Media Assets from Departing Employees
You have an employee who uses social media to market your company’s product or services. Thousands of people follow him on Twitter or “like” him on Facebook so they automatically receive his posts. When he resigns, he declares all the followers “his” and continues to post from the same accounts at his new position with a competitor. Because he created the accounts on behalf of your company, you say you own them and want them back. Do you have a legal leg to stand on?
Dinsmore’s Brian Moore recently spoke with a reporter detailing best practices for protecting your social media assets from departing employees. Read the article below to learn more.